I’m so excited to share some news with you today that I’ve been working on for MONTHS! Today is the official launch of Lifetime Moms, a new website and ad network by Lifetime Entertainment geared towards moms of all walks of life. Myself, along with a group of 13 other mom bloggers have been working with Lifetime since January of this year to launch this amazing project, and I will be the Fit & Healthy Editor of the site!
As many of my readers know, a few months ago I decided to begin chronicling my journey of weight loss here on my blog. It was a hard decision, and I’m so grateful I took that leap of faith, and trusted that the release in sharing my raw, real stories here would be therapeutic to not just me, but other women as well. As the site organically grew from just ideas to becoming a reality, it was a perfect fit for me to continue writing about this journey, and my quest for mind/body/tech balance, for Lifetime on the new site.
It’s been such a pleasure working with the people at Lifetime, I truly can’t say this enough. They are passionate about their work — to entertain, celebrate and support women. Working with them has been just an extension of my own brand, and it’s been fulfilling and so fun!
My channel is about being Fit & Healthy, and to me that means way more than just fitness and weight loss. It also means having a healthy heart, mind, family, home and environment. The channel will explore all of this, as I not only write about my own stories of the journey to health, but also share interviews with the experts, helpful tips and advice for moms.
The other channels are awesome as well, take a look:
- BEAUTY & STYLE — Audrey McClelland and Erika Lehmann
- PREGNANCY — Kim Dobson
- FOOD — Lori Falcon
- HOME — Katja Presnal
- WORK — Stephanie Elie
- JUST FOR FUN — Lindsay Maines and Beth Feldman
- STEALS & DEALS — Alyssa Francis and Tara Kuczykowski
- PRODUCT REVIEWS — Colleen Padilla
- PARENTING — Christine Young and Nichole Smith
Each of the moms chosen has a unique voice, and will continue to maintain their own blog. We are paid for providing content, but our words and stories are our own.
The ad network is made up of our own blogs, in addition to Lifetime Mom Affiliates who will carry the ads on their sites as well. The Affiliates are able to be a part of the Lifetime brand, and also have their posts occasionally linked to on the main Lifetime Moms website.
I’m honored to be working with the leading and most trusted women’s media brand out there, as well as my fellow Lifetime Mom editors! I’d love to hear what you think about the site!
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Oh what a great opportunity for you and the other Moms. I am going over to check it out right now. Congratulations Sister!
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WOOHOO!! It's great to work with you and the others. So excited that I'm about to pee my pants! hehehe
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I love this. I actually wrote today about how I'm obsessed with Lifetime. haha They should have Lifetime 20Somethings!
Congrats though! This is really awesome!
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Wow! Congrats to all the moms! I feel like I know most of you! Congrats Twitter Sisters!!
@SavvyAuntie
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Thanks Jamie! I think the new site actually has some great content
for ALL women, just like I don't talk about my kids all the time here,
it's the same at the site. Especially in the Style/Beauty and Fit &
Healthy channels!
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Congratulations!
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Congrats! Looks like a great list of moms!
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How awesome!
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congrats Arianne! -Christine
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The site looks fabulous! I am so excited for you!
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Congrats! What a fun opportunity and so many great women involved! I look forward to seeing how the site evolves!
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How exciting for you. I'm going to check the site now.
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Congratulations (again) honey! I think you're going to do amazing things and I can't wait to follow y'all to see what happens!
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it looks great, congratulations! I will be checking in often!
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Congratulations!
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I agree with you fit & healthy means so much more than weight loss. I think over the past few months I have over extended myself with everything I do. The past week or so I've been taking a look at my life and spent my weekends with my kids and you know what. I'm loving taking the time off from working, blogging, texting, being totally unplugged. I've decided to take action and spend more time taking care of me, my family and our life together.
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I am thrilled to be one of the Lifetime Moms, especially because it gives me the opportunity to be part of something cool with you!!
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So excited to be working with you Arianne! I've been enjoying your chronicles on the blog here and look forward to sharing more about your journey towards “being healthy”. I know I've used you as a resource personally for my concerns and questions about eating organic, supplements and more. I know others will benefit from your advice on the new Lifetime channel too. xo colleen
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Sounds like a great fit for you (pun totally intended!) Congratulations
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Dude. I am so psyched for you about the new Lifetime gig AND about your weight loss. I am right there with you, I've lost about 12 pounds since May and it's amazing how much better I feel. Congrats on EVERYTHING, just shows that good things come to good people:)
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I'd like to throw my hat in the ring for a media/marketing analysis channel, since we're a nonprofit, nonpartisan 'brand'…and I'm most certainly a mom…Know who I should tap to discuss this?
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Congratulations! I know how much time and energy goes into launching such a venture. I too have created an online community to empower and inspire mothers across the globe.. I am sure there's a partnership in there somewhere!
Bradi Nathan
Co-Founder,
MyWorkButterfly.com
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I can't think of a better woman for the job!
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I can't wait to see what is next to come! I have been watching How I Met Your Mother on Lifetime on demand and the profiles of all the new Project Runway contestants are up on there, too.
Steph
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I am SO STOKED for you, honey! Congratulations!!!
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Congrats on the new gig! How exciting for you.
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Looks like a great opportunity for you. Wish you the best.
Oh and the link to the fit/healthy page is incorrect, just a quick FYI. Thanks!
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Thanks Angie!
And I appreciate the heads up – link is fixed now!
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Congrats!! That sounds like a wonderful opportunity. Thanks for sharing with us, and good luck to you and the other moms on your new venture!!
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seems great opportunity,,,, want to check it out sis
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Whether you just need some inspiration from a rocky movie or a friend to help you along the way losing weight becomes so much easier when you have support.
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